Three Reasons Agencies Struggle To Win New Business

Lest you think you’re the only one peddling faster, you’re not. Ask a random assortment of your colleagues in the marketing world and they’ll likely tell you they feel the same thing. It’s simply becoming harder to win new business. This is not just the case for what’s referred to as “traditional” agencies, but for all types of communication firms, from digital and social media firms to public relations firms.  As for why this is true, I had my own hypotheses, but decided to talk ...